OUR CREATIVE PROCESS
From the first spark of an idea to the final frame, Tang’s got you. We handle the whole creative journey, no fluff, just the full ride. We start by listening to what lights you up and end with a video that shines.
Steps
IDEA
CONCEPT PROPOSAL
CONCEPT DEVELOPMENT
PRE PRODUCTION
PRODUCTION & DELIVERY
We kick things off with a brainstorm where we dive into your vision, chat about inspirations, and throw around ideas until we find the perfect starting point. Think of it as a creative jam session where your brand’s story starts taking shape.
Next up, we put together a handful of concept options, each one comes with moodboards and easy-to-digest visuals. You pick what you love, give us the thumbs-up and that’s when a deposit confirms we’re rolling forward.
Once you’ve chosen a direction, we fine-tune the details. We’ll get into the nitty-gritty: models, locations, styling and everything that makes your concept uniquely you.
Once the concept’s locked, we start shaping the full picture. We’ll reach out with casting options, styling direction, and location ideas, so you’re across the key creative calls without having to chase anything down. We take care of all the details, but make sure the decisions feel like yours. It's collaboration without the chaos.
Once the date’s set, we’re on. We run the shoot, direct the crew and bring the concept to life. You can come along if you want, but we’ve got it covered either way. We’ll cut the first draft, send it your way, and you get one round of feedback included. More changes? We charge for extra tweaks.
Then the final video lands in your inbox, ready to make some noise.